Reuben Bradshaw

Director Uk & Ireland @Icecat

Northampton, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2019 — Present

Director Uk & Ireland @Icecat

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Amsterdam, NL

Responsible for a market delivering 123% revenue growth (2019–2025), with 25% growth in 2025.

EDUCATION

N/A

The Bedford College Group

Level 2 Certificate in Creating a Business Start-Up 603/3632/8 SU

SKILLS

Business StrategyChange ManagementRetailSalesManagementP&L ManagementCustomer Relationship Management (Crm)Team LeadershipMarketingStrategic PlanningSales OperationsCrmSales ManagementKey Account ManagementBusiness PlanningMarketing StrategyDirect SalesSales ProcessBusiness DevelopmentProcess ImprovementCompetitive AnalysisContract NegotiationStrategy

ABOUT REUBEN BRADSHAW

I am a commercially driven business leader focused on scaling revenue, strengthening market position and turning strategy into measurable profit.My background is in building and leading high-value commercial propositions within the retail, eCommerce and product content ecosystem — owning the full commercial lifecycle from go-to-market strategy and enterprise deal creation through governance, delivery and long-term account growth.I operate at the intersection of revenue generation, partnerships and operational execution, with a track record of:• Winning and structuring complex commercial agreements• Opening new markets and accelerating existing ones• Creating scalable, repeatable revenue models• Leading strategic client relationships at enterprise level• Implementing the controls and processes that underpin sustainable growthBeyond sales, I focus on the wider mechanics of a successful business — commercial forecasting, pipeline quality, contractual governance, revenue recognition and cross-functional alignment — ensuring growth is profitable, predictable and scalable.This end-to-end commercial ownership has given me the platform to contribute at leadership and board level, shaping direction, defining value propositions and building businesses for the next stage of expansion.I am particularly motivated by SME and investor-backed environments where pace, clarity of strategy and commercial discipline directly translate into business value.My goal is to step into a Commercial Managing Director role where I can:• Take full P&L responsibility• Lead growth strategy and market expansion• Build high-performing commercial teams• Deliver long-term enterprise valueIf you are a business owner, investor or leadership team looking to scale revenue and unlock the next phase of growth, I’d welcome a conversation.

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Reuben Bradshaw — Director Uk & Ireland at Icecat in Northampton, GB | Unifers