Kevin W. Reszel

About Kevin W. Reszel

Idea-oriented, remarkably creative marketing, advertising, and promotions professional…

Experience

1. Creative Director Founder

   Reszel Industries Inc

   Oct 2004 — Present

   A creative boutique agency servicing small to mid-sized B2B and B2C clients, specializing in experiential sales and marketing campaigns, creating remarkable awareness, publicity and sales. Responsibilities/Proficiencies Day-to-day sales, creative and fiduciary agency operations. Agency leadership, creative strategy, and vendor/client account management. Inexhaustible commitment to finding and implementing unique concepts, ideas and solutions that generate sales, create brand awareness and attention. Partial List Of Agency Clientele ADP, Habitat For Humanity, Ultimate Software Phoenix Staffing & Management Systems, Happy Eagle Foods, Auto Collision Experts, Hogan Design & Construction, Nu-Way Transportation, PDR Mobile Solutions, Force Elite Baseball, Talsma Builders Inc, Casatta-Sonoma Winery & Vineyard, Geneva Concours d’Elegance, Q Center, Northern Illinois Area Agency on Aging, My Daddy’s Cheesecake, Staged Homes. Accomplishments Proven record of helping sales organizations (ADP, Ultimate Software, etc.) achieve measurable sales goals through creative experiential campaign ideation, development, and execution, garnering sales of Developed, negotiated and implemented a strategic product placement program in conjunction with the ABC Broadcasting Network and their broadcast property; Extreme Makeover: Home Edition, to share, exhibit and provide a unique joint alliance/affiliation marketing program with Personal Preference. The negotiated client engagement lasted 4-years, providing the client with broadcast exposure exceeding

Education

• Bremen High School

  High School, College Prep

  1976 — 1980

• Lewis University

  Bachelor’s Degree, Journalism

  1980 — 1984

Skills

• Ideavertising
• SEO
• Product Development
• Digital Communication Strategy
• Writing
• Marketing Communications
• Advertising
• Brand Management
• Interactive Marketing
• Graphic Design
• Brand Development
• Video Production
• Alliance Marketing
• Marketing Strategy
• Branding & Identity
• Copywriting
• Radio Advertising
• Email Marketing
• Corporate Branding
• Interactive Advertising
• Consulting
• Promotions
• Corporate Communications
• Direct Mail
• Product Marketing
• Interactive Storytelling
• Interactive Applications
• Social Media Marketing
• Web Video
• Affiliate Marketing
• Digital Marketing
• Interactive Media
• Copy Editing
• Social Media Strategist
• Marketing & Sales Campaign Development
• Integrated Marketing
• Trade Shows
• Sales
• Web Design
• Creative Direction