Renu Prasad Kumar

Strategy & Growth Consultant | Driving Business Development & Innovation | UTS MBA

Role
Growth and Strategy Lead at Adupon Media Works
Location
Vellore, TN, IN
LinkedIn followers
500 followers

About Renu Prasad Kumar

As a results-driven operations and strategy manager with over 6 years of experience, I…

Experience

  1. Growth and Strategy Lead

    Adupon Media Works

    Dec 2022 — Present

    Strategic Business Consultant | Commercial Strategy | Transformation Specialist | Growth and SalesPartnering with businesses across multiple industries to diagnose challenges and implement growth-focused solutions. Expert in business transformation, from analysis to execution.Strategic Diagnosis & Analysis- Conducted 200+ business capability assessments across operations, finance, and go-to-market functions- Led root-cause analysis using value stream mapping to address operational inefficiencies Commercial Strategy Development- Formulated market entry strategies for expansion into new markets- Designed pricing frameworks incorporating elasticity modeling and willingness-to-pay analysis- Developed portfolio optimization recommendations for product/service mix rationalizationTransformation Execution- Led digital transformation initiatives including CRM implementation and analytics modernization- Established OKR frameworks and performance management systems for strategy alignment- Facilitated change management programs driving adoption of new processesKey Achievements- Delivered 35% revenue growth ($2.5M ARR impact) through market segmentation and channel strategy- Scaled 12+ retail brands nationally by redesigning distribution networks and trade strategies- Reduced $1.2M in annual operational waste through process reengineering and automation- Cut product time-to-market by 40% for apparel brand by implementing agile production systems- Developed predictive demand models reducing inventory costs by 25% for manufacturing client- Managed portfolio of 30+ concurrent projects (avg. budget $150K-$500K)- Directed 200+ engagements impacting 120+ businesses across 10 industriesIndustries: FMCG | eCommerce | EdTech | Healthcare | Hospitality | Real Estate | Technology | Food & Beverage | Fashion

Education

  • University of Technology Sydney

    Master of Business Administration - MBA, International Business and strategy

  • PES University

    Bachelor of Engineering - BE, Computer Science

    2016 — 2020

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Renu Prasad Kumar — Growth and Strategy Lead at Adupon Media Works in Vellore, TN, IN | Unifers