René Fielder
Fractional CMO - Creative Director - Designer
- Role
- Partner at Poplar 300
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About René Fielder
Today\'s marketing environment is complex, requiring the ability to examine critically but execute simply. As a marketing executive with over 20 years of experience, I deliver passion, precision, and persistence with everything I do. I have a background in art and design but I love a pivot table. I believe that presentation is everything but it’s nothing without a strong operational plan. I balance bringing projects to fruition with a continuous improvement mindset – I get things done and then keep making them better. Leadership philosophy: Be decisive, win as a team, fail fast and learn from it, lead by example, always have a plan and a back-up plan, delegate effectively but don’t ask someone to do something you wouldn’t do yourself.Experience includes: graphic design, art direction, marketing strategy, social media marketing, copywriting, email marketing, SEO, SEM, inbound marketing, B2C, B2B, sales strategy, event development and marketing, public speaking, integration strategy, team leadership, process development, CRM, Wordpress, Shopify, Klaviyo
Experience
Partner
Jan 2026 — Present · Charlotte, NC, US
Leveraging 20+ years of marketing experience both in-house and in agency settings, Poplar 300 provides a personalized, consultative approach to solving your marketing and creative challenges. Offering marketing consultation & strategy, creative direction, and design services.
Education
University of North Carolina at Charlotte
BFA, Art
1999 — 2003
Skills
- Management
- Corporate Identity
- Adobe Creative Suite
- Customer Service
- Digital Media
- Google Adwords
- Public Relations
- Sales
- Online Advertising
- Email Marketing
- Image Editing
- Online Marketing
- Social Networking
- Social Media Marketing
- Digital Marketing
- SEO
- Graphic Design
- Logo Design
- Indesign
- Photography
- Brand Development
- Sem
- Marketing Communications
- Strategy
- Marketing
- Integrated Marketing
- Mobile Marketing
- Marketing Strategy
- Social Media
- Advertising
- Google Analytics
- Copywriting
- Web Design
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