Renee Luckey
Digital Marketing Manager Hubspot Marketing Hub Pro & Crm Expert Content Creator @Highviz Marketing
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WORK HISTORY
Digital Marketing Manager Hubspot Marketing Hub Pro & Crm Expert Content Creator @Highviz Marketing
Camas, WA, US
As a Digital Marketing Manager at HighViz Marketing, I drive impactful marketing strategies that enhance brand visibility and lead generation. My expertise in HubSpot and content creation allows me to optimize campaigns effectively, ensuring alignment with business goals and measurable growth. I excel in creating and executing comprehensive digital marketing strategies that yield significant results. • Managed multiple client projects, ensuring timely delivery and alignment with business objectives. • Increased email open rates to over 31% and maintained averages above 20%. • Leveraged A/B testing to boost click-through rates up to 11.9%, enhancing overall campaign performance.
EDUCATION
HubSpot Academy
Inbound Marketing
Lynda/LinkedIn Learning
Digital Marketing Courses
Skillcrush
Digital Marketing Certification
Treehouse
Web Development
SKILLS
ABOUT RENEE LUCKEY
My specialty is website conversion. I turn traffic into leads and leads into clients. Most websites don\'t have a traffic problem. They have a clarity problem. Visitors land on the page, feel confused or unconvinced, and leave. I fix that. I start where every good marketing decision should start: with your audience. I research what they want, what they fear, and what finally gets them to say yes. Then I build messaging around that is simple, specific, and impossible to misread. My process draws on psychology, voice of customer research, and my certification as a StoryBrand Marketing Guide. Every page I build follows a proven storytelling framework: each section has a purpose, and together they move visitors from curious to confident. I create: · Conversion-focused wireframes, websites, and landing pages (built on HubSpot, Squarespace, WordPress, Wix, and more) · Brand messaging and positioning · Ideal client profiles and voice of customer profiles · Conversion-focused automated sales funnels · Email sequences, video scripts, and sales pages · SEO audits and campaign optimization · CRM implementation and marketing systems I\'ve worked in corporate offices and on distributed remote teams. I\'ve launched campaigns for eCommerce brands and service-based businesses. Whatever the channel, the goal is the same content that attracts, nurtures, and converts. I don\'t just write copy. I help you align your message, strengthen your systems, and simplify how you market so the whole engine runs better. I partner with marketing agencies and service-based business owners who are serious about growth. If your marketing feels complicated, scattered, or quiet, let\'s change that.Portfolio:
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