Renee Loper-Boyd

About Renee Loper-Boyd

I believe every brand has a story, and I’ve spent over 20 years uncovering and telling those stories in ways that move people and businesses forward. I started at global agencies in NYC, launching multi-market campaigns for brands like McGraw-Hill and Fujitsu and learning how to ask better questions to drive work across teams, cultures, and time zones. Later, I went in-house at Aspenhome furniture, leading a complete rebrand from within. That identity remains in place today, and it taught me how to embed brand thinking throughout an entire organization.From there, I took on senior marketing roles at Bassett Furniture and IMC/ANDMORE, where I led integrated efforts across major U.S. markets and helped drive growth. Whether I’m building teams or crafting strategy, I focus on turning good ideas into measurable outcomes. I now consult with companies as a fractional CMO, guiding brand and business strategy for teams that require senior expertise without the need for a full-time hire.Outside of work, I’m a certified yoga teacher 🧘‍, active in my faith community, and committed to supporting women and the next generation in the home furnishings industry. I believe brands should present themselves as their best and most authentic selves, especially in the spaces where people live, work and play. I’m excited about what’s ahead and working with teams that are ready to grow with clarity, purpose, and creativity.

Experience

1. Chief Marketing Officer (Interim)

   Ths Creative

   Jan 2026 — Present · Greensboro, NC, US

Education

• Fashion Institute of Technology

  Marketing Communications, Buying & Merchandising