Renee Montpetit

About Renee Montpetit

I\'m a social strategist by trade, but at my core, I\'m a person driven by curiosity. I\'m endlessly fascinated by the evolution of digital communication and the intersection of culture, trends, and brands. In my agency experience, I\'ve worked on Little Caesars, Blue Diamond Almonds, Almond Breeze, PulteGroup, Dial Soap, Soft Scrub, Snuggle, Combat, De\'Longhi, Choice Hotels, Protect Our Winters, Weight Watchers, Laura Mercier, GE, and Misfits Market, to name a few. But to me, it\'s not just about the work you do; it\'s about the way you do it. I aim to lead projects with a focus on collaboration and training, whether mentoring junior talent or sharing the latest trends to inspire creative partners. I\'m a strong believer in the power of data and analytics, but recognize that the best insights can come from observation and going with your gut.I\'m a bit of an “extremely online” trend nerd in social and pop culture (just look at my screen time reports!), so I love the chance to hack opportunities and be a first mover. More than anything, I get excited about big ideas rooted in a brilliant cultural nugget— something people can’t help but see themselves in and share.Outside of work, you\'ll find me exploring the RDU area, putting miles on my frequent flier accounts, tackling DIY projects, practicing yoga, testing new recipes, and training my rescue dog.

Experience

1. Strategy Director, Social Platforms

   Mckinney

   Mar 2025 — Present · Durham, NC, US

Education

• UNC School of Media and Journalism

  Bachelor of Arts (B.A.) in Media and Journalism, Advertising

  2010

Skills

• Wordpress
• Public Relations
• Media Relations
• Graphic Design
• Copywriting
• Facebook
• Newsletters
• Publicity
• Social Networking
• Social Media
• Public Speaking
• Editing
• Copy Editing
• Social Media Marketing
• Adobe Creative Suite
• Storytelling
• Event Planning
• Press Releases
• Fundraising
• Budgets
• Ap Style
• Blogging