Renaldo Lewis

About Renaldo Lewis

With my expertise in digital marketing and online advertising, I spearhead Noble People\'s AdOps team, driving our dedication to quality and technological advancement. By promoting a culture of excellence, we provide premium advertising experiences for clients and publishers, ensuring seamless presentation and robust back-end capabilities.Collaborating with Group Media Directors, we\'re pioneering innovative processes to elevate campaign execution and performance. As a strategic leader, I tackle technical challenges and provide expert guidance on ad technologies. Our mission is to surpass expectations, fostering a culture of continuous improvement and forward-thinking in the digital advertising landscape.

Experience

1. Head of Adops

   Noble People

   Jul 2021 — Present · New York, NY, US

   Recruit, coach, develop and promote a culture of quality to support our position as a premium offering for both clients and publishers. This stretches from the robustness and reliability of our back-end capabilities to the presentation of ads on the site.Provide thought-leadership in areas around technology stack and optimal use of wide-ranging technology solutions around video, display, attribution, ad verification & viewability, and QA and program monitoring.Act as a technical escalation of various issues or topics including advising team members on procedures, technical problems, priorities and standard methodology.Collaborate with Group Media Director pillar leads in developing new or improved processes about campaign management, brand suitability, etc. to drive overall workflow, best practices, and resource optimizations.Keeps abreast of industry trends of new technologies and identify potential applications or impact.

Education

• Brooklyn College

  Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services

  2022 — 2026

Skills

• Saleforce
• Atlas
• Developer Tools
• Project Management
• User Experience
• Marketing Strategy
• Httpfox
• Media Relations
• Search Engine Optimization (SEO)
• Digital Marketing
• Online Advertising
• Quality Assurance
• Firebug
• Digital Strategy
• Management
• Dcm
• Digital Media
• Public Speaking
• Customer Relationship Management (Crm)
• Marketing
• Customer Experience
• Strategic Planning
• Doubleclick for Publishers (Dfp)
• Advertising
• Eyeblaster Adexprt
• Demand Side Platform
• Dart Sales Manager
• Charles Proxy
• Customer Service
• Campaign Strategies
• Microsoft Excel
• Account Management
• Campaign Management