Renae Bluitt

Experience

1. Creator & Executive Producer

   She Did That Co

   Aug 2016 — Present · New York, NY, US

   Created, produced, and funded the acclaimed documentary She Did That, which premiered on Netflix and is now streaming on Amazon Prime and Apple TV+, reaching over 3M+ viewers across platforms-Created and scaled She Did That, a multimedia brand centering and celebrating Black women entrepreneurs through storytelling, strategic partnerships, and community-drivenexperiences- Produce immersive branded events that cultivate ecosystems for Black womenentrepreneurs, providing them with opportunities to sell products, market their businesses, build community, and connect with loyal consumers, retail, and corporate partners- Lead end-to-end production for She Did That. Holiday Bazaar, a nine-year annual event drawing hundreds of attendees and offering curated retail experiences for over 50 Black women-owned brands- Launched Queens of the Food & Beverage Scene event, drawing 675+ attendees and resulting in 25+ merchant partnerships- Secured film and event partnerships with brands like Cadillac, SheaMoisture, iOne Digital/MadameNoire, ESSENCE, Walmart, and EDEN BodyWorks, developing custom experiential marketing strategies that seamlessly integrated brand goals with communityimpact- Directed all elements of production and post-event analysis, yielding a 90% merchant return rate and increased visibility for participating entrepreneurs.

Skills

• Event Producing
• Digital Content Development
• Integrated Marketing
• New Media
• Press Releases
• Strategic Partnerships
• Strategic Communications
• Social Media
• Marketing
• Content Development
• Blogging
• Public Relations
• Media Relations
• Event Management
• Event Planning
• Publicity
• Social Media Marketing
• Copywriting
• Leadership
• Entrepreneurship
• Brand Management