Reid Yoshimoto

About Reid Yoshimoto

Project managing go-to-market and multiple large-scale campaigns.

Experience

1. Senior Email Marketing Manager

   Checkr, Inc.

   Nov 2022 — Present · San Francisco, CA, US

   Build customer-centric email communication strategies that drive activation in the first 30 days of transaction revenue.*Use customer data to define customer segments and produce campaigns that drive growth from users at all stages of the purchase funnel.*Partner with Product, GTM, and Demand-gen teammates to create a seamless end-to-end experience that delights SMB/Self-start customers, Channel/Partners, and Consumer.*Define, track and measure email program KPI’s and execute A/B test plans to optimize and address opportunities.*Leverage Marketo to build campaigns, including behavioral triggers, lifecycle series, adhoc, transactional emails, and SMS.

Education

• Johnson & Wales University

  Bachelor, Hospitality Management

Skills

• Marketo
• Email Marketing
• Restaurant Management
• Front Office
• Management
• Ibm Silverpop
• Event Planning
• Watson Campaign Automation
• Hospitality
• Project Management
• Hiring
• Micros
• Silverpop
• Social Networking
• Hand Modeling
• Marketing
• Training Delivery
• Salesforce.com
• Food & Beverage
• Marketing Strategy
• Customer Service
• Restaurants
• Social Media Marketing
• Food
• Zendesk
• Hospitality Industry
• Social Media
• Online Marketing
• Accounting
• Hotel Management
• Hotels
• Event Management
• Meeting Planning
• Training
• Customer Satisfaction
• Human Resources
• Hospitality Management
• Pre-Opening
• Food
• Banquets