Reid Lathouwers

Channel Manager @Haworth

I lead teams focused on business development and marketing. In addition I focus on creating new, and/or enhancing distribution channels to expand our reach and brand within the B2B, B2b, and B2C spaces. Global B2B ecommerce lead. Product manager for ecommerce capabilities. Market our capabilities to internal and external audiences. Work with ecommerce providers and their enablement leads on project scoping. Evaluates new technologies associated with ecommerce growth initiatives.