Joe S.

About Joe S.

As a director-level leader, Joe Sokohl has crafted excellent user experiences, using content strategy, information architecture, accessible interaction design, & user research. He helps teams effectively integrate user experience into product development, driving increased revenues, reduced support costs, and overall customer delight. He concentrates on \"UX for the rest of us,\" focusing on helping people succeed in their day-to-day experiences.Driving user success and customer engagement, Joe inspires teams he leads to focus on experience excellence that supports business success. To do so he employs user-experience practices such as-• Experience strategy that provides leadership-informed UX and CX vision• User research that hones in on ethnographically observing people doing actual work• Information architecture that classifies and organizes the items people are looking for to get their jobs done and goals met• Content strategy that determines what people need to create meaning in their activities while also helping organizations understand how to achieve overarching governance• Interaction design that builds off of user research into who is using the product and identifies what happens when they use it, all within an accessible approach to design• High-level user interface (UI) design to begin to create the language of designSome of the tools and techniques he uses include workshop facilitation, user interviews, A/B testing, usability testing, contextual inquiry, persona development, lean UX, taxonomy design, content audits and inventories, wireframes and user flows, process diagrams, customer journey maps, interaction design specifications, and design system development.Software can include Figma, Sketch, OmniGraffle, Axure, Dovetail, Condens, Optimal Workshop, Aurelius Lab, Miro or Mural, Zoom, and any of the various office productivity tools.Interested in connecting? Send me a message and lemme know why you want to connect. I\'m not accepting blind requests-let me know why we should connect. Thanks!

Experience

1. Principal Ux Designer

   Coforma

   Jun 2023 — Present

   Work at the leading edge of UX with focus on project execution, client success, and practice improvement.• Provide clear, strong leadership within projects, leading them from kickoff to handoff.• Enhance practices through expertise in service design, information architecture, and human- centered workflow design.

Education

• Virginia Commonwealth University

  M.A., English (incomplete)

  1985 — 1987

• Virginia Commonwealth University

  B.A., English, German

  1985

Skills

• Wire Framing
• Information Design
• Web Design
• Contextual Inquiry
• Persona
• Human Computer Interaction
• Card Sorting
• Css
• Agile Methodologies
• User Research
• Mobile Design
• Visio
• User Interface Design
• Axure
• Omnigraffle
• User Interface
• Creative Direction
• Ethnography
• Usability
• Experience Design
• Motorcycle
• Research
• Service Design
• User Scenarios
• User Experience
• Content Strategy
• Interaction Design
• Accessibility
• Task Analysis
• Whisky
• Scrum
• Technical Writing
• User Experience Design
• Design Strategy
• Usability Engineering
• Consulting
• Information Visualization
• User-Centered Design
• Paper Prototyping
• Heuristic Analysis