Rosa Ester Snyder
Project Consultant @Red Associates
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WORK HISTORY
Project Consultant @Red Associates
Copenhagen, DK
EDUCATION
Københavns Universitet - University of Copenhagen
Master of Science (MSc), Global Development
University of Bremen
Bachelor of Arts (BA), Economics and Management, Sociology
Universidade Federal de Pernambuco
Business Administration and Social Sciences, Business Administration
Oxford Lifelong Learning, University of Oxford
Social Anthropology
Københavns Universitet - University of Copenhagen
Economic Anthropology
ABOUT ROSA ESTER SNYDER
Hej I’m a Senior UX Researcher with over 6 years of experience, working at the intersection of user research and product strategy.I tend to gravitate toward the messy middle of discovery - that phase where things are still blurry and stakes (and assumptions) are high. Usually, teams aren\'t just lacking \"user insights\"; they get stuck in tiring back-and-forth debates because they are not aligned on who they are actually building for and which problem is worth solving.This is the space I enjoy the most. My job is to help teams navigate conflicting assumptions and answer their most critical questions through focused, pragmatic research - turning a mountain of data into a shared conviction on what to build. I’m most effective when working with teams who are eager to learn and willing to adjust course based on research findings - because killing a bad idea is often the most valuable thing a researcher can do for the business. Outside of work, I spend a lot of time on a bike. I organise ultra-cycling events and explore new routes around Berlin. I occasionally support non-profits and impact startups through pro bono work. If you’re working on something meaningful and think I could help, feel free to reach out-Top Skills: UX Research (Usability & Concept Tests, Interviews, Ethnography, Surveys, Customer Feedback, Behavioural Analytics), Workshop Moderation, Strategic Frameworks (Journey Mapping, Service Blueprints, Opportunity Mapping), Product Discovery, Research Ops.Industries: FinTech, E-Commerce, Manufacturing, Digital Health, MedTech, Pharma. B2C & B2B SaaS.
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