Regina Weides-Boztepe
Senior Marketing Manager @Docusign
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WORK HISTORY
Senior Marketing Manager @Docusign
Cologne, DE
Own and execute the go-to-market strategy for Enterprise in the DACH region, delivering sustainable pipeline growth and revenue acceleration Lead multi-channel programs — including ABM, first/third-party events, webinars, PR, content marketing, and digital campaigns — to engage target audiences and influence C-Suite decision-makers Partner with Sales and Business Development to align marketing programs with pipeline and bookings targets Conduct market and competitive analysis to inform strategy and extend market leadership Mentor and coach marketing team members, contributing to a high-performance culture Utilize tools i.e.Salesforce, Eloqua, and Demandbase to measure campaign ROI and optimize performance Working part-time (65%) since July 2024.
EDUCATION
Fachhochschule der Wirtschaft (FHDW)
Diploma, Business Administration
SKILLS
ABOUT REGINA WEIDES-BOZTEPE
Strategic marketing professional with over 12 years of experience in the SaaS and technology sectors, specializing in driving sustainable pipeline growth and market expansion. Demonstrated expertise in developing and executing go-to-market strategies that deliver measurable revenue impact. Skilled in leveraging data-driven insights to inform creative, multi-channel campaigns that capture demand, accelerate sales, and enhance brand positioning.
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