Reginald Brack
SVP, Head of Dept, Watches @Freeman\'s Auctions
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WORK HISTORY
SVP, Head of Dept, Watches @Freeman\'s Auctions
Chicago, IL, US
Building the Watch Division at ‘America’s Oldest Auction House’
EDUCATION
Miami University
Bachelor of Arts (B.A.), Journalism
SKILLS
ABOUT REGINALD BRACK
Global luxury executive and category builder with 20+ years of leadership across watches, jewelry, and high-value collectibles. Recognized authority in the evolution of watches as an alternative asset class, with a track record of building and scaling multi-million-dollar businesses across auction, private sales, and digital marketplaces.Former senior leader at Christie\'s, StockX, and The NPD Group, with deep expertise in global collector development, certified pre-owned strategy, and data-driven market expansion.Trusted advisor to UHNW collectors, leading maisons, and private equity firms on valuation, liquidity strategy, and portfolio construction. Widely recognized media voice and expert witness shaping industry discourse on the global watch market.private equity-backed startups | luxury sector specialist | certified pre-owned specialist | business development | eCommerce | livestream selling | expert witness | public speaking | media contributor | team management | entrepreneur
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