Regan Boland
eCommerce Media Manager at Kraft Heinz
- Role
- Manager, Ecommerce Media & Search at Kraft Heinz
- Location
- Rogers, AR, US
- LinkedIn followers
- 500 followers
About Regan Boland
Senior Omnichannel Marketing Manager with 6+ years of experience leading performance marketing and customer engagement strategies across top retailers including Walmart, Sam’s Club, and Amazon. Deep expertise in managing retail media networks (e.g, Walmart Connect, Amazon Ads) and overseeing strategic direction for demand-side platform (DSP) campaigns and paid search initiatives. Proven ability to launch new marketing channels, optimize full-funnel strategies, and align cross-functional teams across sales, brand, and merchandising. Adept at managing agency partnerships and building strong relationships with retail merchants to drive sales, visibility, and promotional effectiveness in omnichannel environments.
Experience
Manager, Ecommerce Media & Search
Sep 2025 — Present
Education
University of Arkansas
Bachelor of Science in Human Environmental Sciences, Apparel Merchandising and Product Development
2014 — 2018
University of Arkansas
Bachelor of Arts in Journalism, Public Relations, Advertising, and Applied Communication
2014 — 2018
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