Regan V.

About Regan V.

I am a Senior Marketing + Digital Director who drives growth through marketing programs and technology projects. I lead and execute comprehensive B2B growth strategies, including lead generation, advertising, ABM, content marketing, website strategy, apps and interactive experiences, and brand strategy. I have worked in B2B Marketing for over 10 years and am extremely passionate about technology. My SME includes Enterprise SaaS, IT (traditional and emerging), Cybersecurity, Robotics, AI, UAS, and IoT/IIoT.Skilled in B2B Marketing with core competencies in-Complex Sale Marketing Challenges-Digital and Inbound Marketing -Campaigns (strategy, execution, CRO)-B2B Lead Generation-Growth Strategies (marketing and business)-Company Operations-Sales Operations-Branding-LinkedIn Lead Generation -Marketing Automation (HubSpot)-CRM (HubSpot)-Data Analysis -Conversion Rate Optimization (CRO)-CRM Strategy-Content Strategy and SEO-Go-To-Market StrategyIn addition to my executive role with Ironpaper, I collaborate with small businesses and non-profits to develop and execute comprehensive go-to-market strategies and optimize business operations. I am deeply passionate about empowering organizations to bring their missions to life.

Experience

1. Senior Director - Marketing Digital

   Ironpaper

   Jun 2023 — Present

   As Senior Director of Marketing + Digital, I lead marketing and demand generation strategy for Ironpaper, as well as lead strategy and oversee the ongoing development of all of the company\'s digital properties. In this role, I am accountable for sales growth, business outcomes via digital/technology projects, and generating new demand in the market. Since taking this position, I have increased qualified lead generation by 28.85%.

Education

• International Academy of Design and Technology-Tampa

  Bachelor of Arts - BA