Reed Greatting
Field Sales Representative-dekalb-pacific Northwest @Bayer
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WORK HISTORY
Field Sales Representative-dekalb-pacific Northwest @Bayer
Serve as the primary business consultant for 35 retail locations across the Pacific Northwest, delivering strategic sales support and driving demand for DEKALB corn seed and Bayer trait technologies• Grew territory sales from $16M to $26M by managing a robust portfolio of 68 hybrids spanning 75-120 RM, aligning product placement with agronomic fit and retail strategy• Launched and built demand for next-generation traits including VT4PRO and SmartStax PRO, accelerating adoption across key markets• Partner closely with Crop Protection and Climate FieldView teams to deliver integrated Bayer solutions, enhancing total portfolio performance and retailer alignment• Led business planning and execution with top retail accounts to optimize product development, supply positioning, and in-season profitability• Acted as Far West Supply Lead, coordinating supply strategies and addressing regional inventory challenges to ensure product availability and customer satisfaction• Served as Sales Forecasting Lead for the West region, managing $55M in team supply while facilitating collaboration between field teams and operations• Trained internal sales teams on Bayer’s new CRM system to drive improved sales execution, pipeline visibility, and data-driven planning• Appointed Team Facilitator: lead all regional team meetings, serve as CRM power user, and support cross-functional communication and alignment
EDUCATION
University of Missouri-Columbia
Bachelor of Science - BS, Agriculture, emphasis in Agricultural Economics
ABOUT REED GREATTING
Field Sales Representative-DEKALB-Pacific Northwest
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