Reed Catlin
Community Non-profit Leader | Collaborator | Brainstormer | \"Option Man\"
- Role
- Admissions Officer at Kingsley Montessori School
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Reed Catlin
After spending a career in engineering and tech industries, in 2014, I jumped at the…
Experience
Admissions Officer
Aug 2023 — Present · Boston, MA, US
As part of a small but mighty two person team, I perform all functions of enrollment management including parent relations, database and file management event management, and work closely with all colleagues to support the school\'s admissions and retention efforts.ACCOMPLISHMENTS- Provided successful stewardship of the Fall admissions cycle as the Interim Director of Enrollment for 3 months- Improved yield for 24-25 school year by +10%Created and designed new Open House events, increased the number of opportunities for parents to see our school in action, and implemented these events earlier in the school calendar to capture the attention of prospective parents early and often- Improved overall retention by +7%Created new retention event opportunities for current parents, focusing on parents of younger students- Significant decrease in overall attrition compared to five-year trend and a reverse of the upward trend of the past three years.Lowest attrition since 2018-19, saving the school at least in potential lost revenue-Provided strategies and options to HOS to best optimize our planned classroom growthPARENT RELATIONS/CUSTOMER SERVICE-Provide outstanding and sincere customer service to hundreds of prospective and current school families, both in person, on the telephone, and via email-Recruit, schedule, and manage parent and teacher volunteers for admissions events and recruitment programming-Lead campus tours and conduct interviews-Collaborate with Marketing & Communications on Admissions communications and materialsEvent planning, logistics, setup, and break-down -Prepare admission materials for all applicants as neededDATA REPORTING & STRATEGY-Re-built data systems to provide real time reports / information to the HOS-Create reports and provide statistics from the admissions database to include status reports of admission funnel progression, re-enrollment of returning students, and attrition
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