Sunitha R

Manager Ad Operations - Amazon Advertising

Role
Manager Ad Operations at Amazon
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers

About Sunitha R

Ad Operations Leader with 11 years of experience in the advertising industry, skilled in delivering innovative solutions to meet business objectives through a combination of strong technical expertise and effective people management. Proven track record of exceeding goals through strategic program and project management, stakeholder engagement and cross-functional team collaboration. Excellent Communication skills with a customer-centric approach, driving both client satisfaction and business growth.

Experience

  1. Manager Ad Operations

    Amazon

    Feb 2021 — Present

    Working with a talented bunch of digital ad ops members. Shaping the way forward for Amazon\'s advertising- Create, build and deliver programs that eliminate barriers to advertiser success, drive ad campaign creation and advertiser success- Ensure that high potential advertisers reach their performance goals quickly and stay active and healthy- Work with technical account management, sales, development, and product teams to identify and solve issues blocking advertiser performance- Provide oversight and root cause analysis of issues affecting advertisers- Manage product or process improvement projects, resource management, and planning- Setting team’s KPIs, Goals, Mission & Vision, and conducting WBR with key stakeholders- Define and assess team performance against business objectives- To understand the overall business over a period of time wr.t. operations perspective and increase the adoption rate- Worked on the overall lifecycle of campaigns from pre & post-sales strategies like real-time media Optimizations across various media channels, Campaign booking & forecasting, Reporting, Media planning, Pitch Decks for AEs, etc- Liaise with Amazon global and managers to discuss work queue and team performance- Lead ad-hoc projects to improve processes and maintain ad serving capabilities - Experience in setting up, transition and scale-up processes across functions and regions (EU5 & NA- US, CA and MX in India)

Education

  • Rajiv Gandhi University of Knowledge Technologies, RKValley (RAC)

    PUC

    2008 — 2010

  • Sarada High School

    SSC

    2004 — 2008

  • Rajiv Gandhi University of Knowledge Technologies, RKValley (RAC)

    Bachelor of Technology (B.Tech.)

    2010 — 2014

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Sunitha R — Manager Ad Operations at Amazon in Bengaluru, KA, IN | Unifers