Rebekah Barlas

About Rebekah Barlas

Award-winning, strategic creative who thrives where storytelling and innovation meet. A nimble collaborator with over a decade of experience developing and executing original high investment editorial and promotional multimedia multiplatform projects. Passionate about honing new strategies and products that not only honor and evolve a brand’s mission, but also provide real value to consumers. Calculated risk-taker spearheading new business and creative opportunities presented by new platforms and technologies.

Experience

1. Senior Immersive Producer

   National Geographic

   Aug 2023 — Present · Washington, DC, US

   Manages content creation of sponsored editorial video content with the Ad Sales team; Resulting in half a million dollars in direct revenue in 2023.• Works closely with the affiliate marketing team to develop and pilot new editorial plus video series.• Develops editorial video strategy and ensures consistent voice and messaging to over 292 million followers across all platforms.• Assembles and leads cross-departmental teams, freelancers, and agencies.• Promotes brand growth and audience development by evaluating KPIs, and adjusting SEO and content strategies to respond to consumer needs.

Education

• University of Virginia

  Bachelor of Arts (B.A.), Psychology and Anthropology

  2008 — 2011

Skills

• Camera Operating
• Radio
• Audition 1.5 and 5.5
• Digital Video Production
• News Writing
• Color Correction
• Avid Media Composer
• Creative Writing
• Editing
• Motion Graphics
• Photoshop
• Video Post-Production
• Avid Technology Products
• Video
• Leitch
• Sound Design
• Video Production
• Adobe Creative Suite
• Storytelling
• Audio Editing
• Video Editing
• Final Cut Pro
• Voice Over
• Television
• Dslr
• Videography
• Media Production
• Edius