Rebecca Wynne
Strategic Growth | Analytics Expert | AI Optimist
- Role
- Director of Marketing Science at Critical Mass
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Rebecca Wynne
15 years of marketing analytics and strategy experience at agencies and small businesses. Focused on driving sustainable business growth by building impactful omnichannel strategies create exemplary customer experiences. Extensive experience in the healthcare and pharma landscapes, where I bring search, analytics, content and UX together to deliver positive patient, caregiver, and HCP experiences.Contributed to data growth and AI initiatives, enhancing performance and efficiency through innovative tools and data-driven methods. Committed to advancing the digital landscape through growth marketing, performance measurement, and cross-platform strategy execution.
Experience
Director of Marketing Science
Dec 2025 — Present · Cincinnati, OH, US
Education
Miami University
BA, History
2002 — 2006
Skills
- A/B Testing
- Conversion Optimization
- Web Analytics
- Ppc
- SEO
- Omniture
- Sem
- Search Engine Optimization (SEO)
- Digital Marketing
- Content Strategy
- Online Advertising
- Organic Search
- Search Advertising
- Digital Strategy
- Google Adwords
- Landing Page Optimization
- Google Analytics
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