Rebecca Souëf

WORK HISTORY

EDUCATION

SKILLS

ABOUT REBECCA SOUËF

I am a Behavioural Researcher who is passionate about understanding human behaviour in the digital and physical world. I approach projects with a strong focus on Behavioural Science, by integrating evidence based secondary data with identification of behavioural triggers and barriers and finally primary research. I possess a double major in Psychology and Sociology, which I draw upon when observing human behaviour during research activities. This education has also afforded me a solid academic grounding in psychological research methodologies, enabling me to confidently suggest, plan and execute the right methodology for robust and reliable studies. I am confident generating and sharing insights through workshop facilitation and storytelling. I am extremely passionate about the field of Behavioural Economics and always looking for opportunities to integrate Behavioural Science theory into my work.