Rebecca Kraus

About Rebecca Kraus

As a storyteller, I start with empathy, lead with clarity, and end with results. I’ve worked for global organizations like Meta, Mattel, Expedia, and Allrecipes, taming chaos for 0>1 product experiences. I\'ve also helped job seekers and startups shine like superstars. For all, I offer my relentless curiosity and passion for action. My super power? Sweating the small stuff while remembering the big picture. Some Career Highlights~ Implemented my ideas for ‘Designing for Delight’ into Meta\'s strategy and quality rubrics~ Developed Conversational AI for Expedia Group travelers~ Empowered job seekers with successful marketing and networking strategies~ Published my story about being a peace camp counselor in \"Europe from a Backpack\"~ Penned articles for “The Seattle Times,” “The Muse,” “HuffPost,” “Premiere,” and “Rolling Stone”~ Created a Fisher-Price brand that helped preschoolers learn to play and play to learn~ Collaborated on games and brand extensions for Scrabble, Pictionary, Cranium, and Disney/Pixar~ Revised the strategy for the Allrecipes \"Healthy Recipes\" eBook to reach top sales~ Founded a food growing brand to inspire sustainable living>@HarvestingDelight > Strengths~ Brand Storytelling~ Experience Design~ UX Content Design~ Writing + Editing~ Content Research~ Conversation Design~ Content Marketing~ Human-Centered Design~ Persuasive Presentations~ Brand Strategy~ Social Media Strategy~ Event Planning~ Career Coaching~ Team + Community Building

Experience

1. Senior Content Designer

   Blink UX

   Feb 2026 — Present

   Currently working with T-Mobile Product Experience, Design and Innovation

Education

• UC Santa Barbara

  BA, Psychology

• University of York

  Psychology, Social Policy

Skills

• Newsletters
• User Interface Design
• Web Analytics
• Strategy
• E-Commerce
• Integrated Marketing
• Content Management
• Mobile Marketing
• Digital Media
• Team Management
• Editorial
• Social Media
• Online Marketing
• Content Development
• Online Advertising
• Video
• Web Content Management
• Digital Marketing
• Social Media Marketing
• Brand Development
• Creative Direction
• Concept Development
• Creative Writing
• Blogging
• Mobile Devices
• SEO
• Product Development
• Mobile Applications
• Marketing
• Packaging
• User Experience
• Content Strategy
• Marketing Strategy
• Personal Branding
• Career Counseling
• Advertising
• Copywriting
• Magazines
• Web Design
• Digital Strategy