Rebecca Gerber
Digital Strategy | Paid Media | Storytelling & Narrative | Brand Development | Creative Campaigning | Advocacy & Mobilization
- Role
- Senior Director of Brand Communications at We Are Ultraviolet
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Rebecca Gerber
I’m a strategic communications leader with 15+ years of experience designing and directing integrated media campaigns that drive action and create meaningful social impact.I love finding the balance between creativity and data — pairing smart storytelling with real, measurable results. I’m hands-on with targeting, creative, and analytics, and I enjoy coaching teams and helping clients make clear, confident decisions. I care deeply about equity and sustainability, and am always exploring new technology and ideas that make digital engagement more human, inclusive, and effective.I’ve held executive and senior leadership roles with Metropolitan Group, Clarify Agency, Greenpeace USA, Care2, and The Trust for Public Land, where I’ve built and led distributed digital teams, mentored emerging strategists, and delivered high-impact campaigns across platforms and audiences.
Experience
Senior Director of Brand Communications
Jan 2026 — Present
UltraViolet is a women-led gender justice organization, with an online community of more than 1 million members nationwide. Together, our members take action to disrupt and end the everyday sexism, misogynoir and transmisogyny that women and gender-expansive people face. For over a decade, UltraViolet has been working to create a more inclusive world. One that represents all women, in all arenas. From politics and government, to media and pop culture, to healthcare and economics – and everywhere in between.
Education
UC San Diego
BA, Anthropology
1997 — 2001
University of Padova
Archeology/Art History
1999 — 2000
Skills
- Annual Giving
- Non-Profits
- Fundraising
- Community Outreach
- Philanthropy
- Editing
- Stewardship
- Program Development
- Public Speaking
- Planned Giving
- Copywriting
- Newsletters
- Donor Engagement
- Marketing Communications
- Direct Mail Fundraising
- Donor Acquisition
- Basic Html
- Social Media
- Strategic Communications
- Social Media Marketing
- Direct Marketing
- Nonprofit Organizations
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