Rebecca Clawson
Marketing Leader | Bridging GTM Teams | Driving Sustainable Growth
- Role
- Director, North America Regional Marketing at Mimecast
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Rebecca Clawson
Marketing leader and self-proclaimed Swiss Army knife helping B2B SaaS startups and growth-stage companies turn go-to-market strategy into scalable, revenue-generating programs.With 15+ years of experience spanning field marketing, ABM/ABX, brand, events, demand gen, and PR, I know how to flex between strategic planning and roll-up-your-sleeves execution. Whether I’m leading an in-house team or stepping in as a fractional marketing partner, I focus on what moves the needle: aligning marketing, sales, and customer success to build smart, efficient, and integrated programs that accelerate growth.I’ve led experiential and field marketing efforts that not only spark engagement, but also drive measurable pipeline and strengthen customer relationships. From intimate executive roundtables to large-scale event activations, I believe in creating moments that connect and campaigns that convert.I thrive in fast-moving environments where adaptability, focus, and creativity are essential. From shaping brand identity and launching campaigns to optimizing tech stacks and refining reporting, I bring a data-driven mindset and a love of turning insights into impact.Growth doesn’t happen in silos. I\'m passionate about connecting the dots across GTM teams to drive results that matter and scale that sticks.Key Skills Go-to-Market Strategy Development Demand Generation & ABM Execution Sales & Marketing Alignment Integrated Campaign Management Event Strategy & Orchestration Process Improvement & Workflow Optimization Project Management & Execution
Experience
Director, North America Regional Marketing
May 2025 — Present
Skills
- Team Building
- Social Networking
- Vendor Contracts
- Newsletters
- Customer Service
- Customer Relationship Management (Crm)
- Public Speaking
- Event Planning
- Contract Negotiation
- Editing
- Social Media Marketing
- Social Media
- Strategic Planning
- Staff Development
- Vendor Management
- Marketing Strategy
- Marketing
- Event Management
- Third Party Relationships
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.