Rebecca Bormann

Founder & CEO @Rb Consulting Agency

US

The successful growth of an organization is the result of multiple business functions & strategies working together in harmony. Business development/sales functions are a crucial aspect of organizational growth and intersects with many of these contributors, like marketing, strategic partnerships, understanding client/donor needs, internal and external relationship building, expanding the company\'s reach, and delivering engaging and impactful messaging. There are many common challenges when it comes to sales and business growth. Among others, top challenges include, lack of a robust sales strategy, relying too heavily on marketing tactics to generate sales, lack of collaboration between marketing and sales, misalignment of company messaging between leadership and client facing teams, focusing on the product/service instead of the WHY, transactional mentality vs relationship mentality, and inability to keeping up with changing market trends especially client engagement and buying preferences. Organizations with leadership, marketing and development/sales teams that are all aligned on vision, mission, values and strategy create a sense of purpose and drives growth. We serve organizations (for profit & nonprofit), corporate teams, business leaders and professionals to implement a sales/development approach integrated with marketing that embraces emotional intelligence tools and strategy to boost sales, accelerate revenue growth and create high-performing, collaborative growth focused teams. The intention is to connect with clients on a deeper level, understand their needs and desires, and build trust and loyalty. A connected team embracing an EQ + Strategy Methodology expands its visibility in the market attracting ideal clients, develops long term-reciprocal relationships, creates loyal clients and partners who become advocates and ultimately accelerates growth. Embrace a people-first, proven sales methodology, EQ + Strategy, to accelerate your sales and growth.

Indiana University - Kelley School of Business

Executive Education Certificate, Business Strategy

Indiana University - Kelley School of Business

Executive Education Certificate, Financial Management

Indiana University - Kelley School of Business

Executive Certification Marketing & Sales

Indiana Wesleyan University

BA, Science of Business Managment and Certificate in Communications