Rebecca Brown
Social Media Manager and Freelancer
- Role
- Social Media Manager at Good Grit Agency
- Location
- Birmingham, AL, US
- LinkedIn followers
- 500 followers
About Rebecca Brown
As a social media strategist and marketing professional, I specialize in building brand…
Experience
Social Media Manager
Mar 2025 — Present
Manage and execute weekly posts across all Good Grit social accounts, ensuring consistency with brand tone and voiceUsing insights from GGA client meetings, collaborate with the creative team to develop monthly content for client social media channels, focusing on engagement, audience growth, and brand alignment.Respond to comments and direct messages and execute community interactions—including outbound engagement and sharing user-generated content (UGC)—for all managed accounts, dedicating 30 min daily.Research innovative, trend-driven content for posts, reels, and other formats, dedicating daily time to staying ahead of industry trends.Use research to develop results-driven social media strategies for each client, including relevant trends and key words.Film and edit Reels, or create Reels out of client-provided video content as needed.Provide creative direction for the creative team to follow when designing each social post.Write copy to be used in social graphics, callouts, and captions.Collaborate with the creative team to conceptualize and execute social media campaigns tailored to specific client goals.Align with clients on social strategy and performance metrics, ensuring alignment with overall brand and business objectives.Use analytics to optimize content strategies, leveraging performance insights to improve future campaigns.Client Engagement & ReportingAct as the expert for social media clients, maintaining open communication and delivering monthly reports on account performance.Provide recommendations based on data insights, including growth opportunities, audience behavior, and engagement trends.
Skills
- • Excellent Communication and Collaboration Skills
- • Obtain Writing and Public Speaking Skills
- • Demonstrate Dedication, Persistence and Willingness to Take on Challenges
- • Adapt Well with a Variety of Personalities
- • Proficient in Infusionsoft, Lightroom and All Social Media Platforms
- • Possess Exceptional Organizational Skills
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