Rebecca Pate
Expanding Reach & Engaging Readers at IVP
- Role
- Demand Generation Manager at Intervarsity Press
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Rebecca Pate
I’m a marketing and communications professional with a diverse background in strategic campaigns, project management, and brand growth. I enjoy creating compelling content, crafting meaningful strategies, and optimizing email marketing to engage audiences and drive results. What fuels my work is partnering with organizations whose missions resonate with me, helping amplify their mission and make a difference in the world.
Experience
Demand Generation Manager
Nov 2024 — Present
I grow and nurture IVP’s direct customer base through strategic lead generation, in-house email marketing, and book promotions and content creation on ivpress.com. I create marketing copy for our books, including product descriptions, landing pages, social media ad copy, and email copy, ensuring accuracy while driving visibility and engagement. I also collaborate with other teams to execute larger campaigns that drive brand awareness, lead generation, and increased sales.
Education
Southeastern Baptist Theological Seminary
Master of Theology, Historical Theology
2020 — 2022
University of Mississippi
Bachelor’s Degree, Psychology
2011 — 2015
Southeastern Baptist Theological Seminary
Master’s Degree, Intercultural Studies
2016 — 2019
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