Rebecca Grierson
Strategy & Revenue Growth I Music Executive | Business Development | Brand Partnerships for Music & Creative Agencies
- Role
- Founder i Creative Partnerships & Strategy at Sailmaker
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Rebecca Grierson
I help creative businesses grow through strategic partnerships, commercial strategy and business development. I specialize in music supervision, media, the creator economy. Throughout my career I\'ve led brand partnerships and built relationships with Google, TikTok, Nike, Diageo, Spotify, Sephora, Amex, BetterUp, and Starbucks — connecting storytelling with commercial outcomes at every level from startup to global agencies. I know how to structure deals and deliver.I\'ve worked closely with composers and talent including Oprah Winfrey, Halle Berry, and Pharrell, collaborating with their teams to deliver brand partnerships and cultural impact. Deep relationships across major agencies, labels, publishers, and post-production studios on both sides of the Atlantic.Currently consulting under Sailmaker across brand partnerships, music strategy, and founder advisory. Open to senior EP, partnerships, and business development roles at growth-stage creative companies — and selective consulting engagements with founders who need a senior commercial brain.
Experience
Founder i Creative Partnerships & Strategy
Apr 2023 — Present · NY, US
Sailmaker is a consultancy for founders of creative businesses in music, media, wellness, and AI.As a fractional partner, I build and execute commercial strategies. Specializing in startups and growth-stage companies and founders who need senior thinking in their corner.Fractional Strategy & Business Development — commercial roadmaps, revenue growth, and BD for founders ready to scale.Brand & Creative Partnerships — connecting brands, platforms, and talent to build commercial partnerships that drive revenue.Music Strategy — sync, licensing, catalog development, and revenue growth.Recent work includes Fractional Head of Partnerships for Drowned in Sound, Google CMO Frontier Series, iHeart, Wax Poetics, ScentBird and Civic (Re)Solve.
Education
Liverpool John Moores University
BA Honors, Media Professional Studies
1999 — 2002
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