Rebecca Clark
Bureau Chief, Illinois State Fair @Illinois Department of Agriculture
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WORK HISTORY
Bureau Chief, Illinois State Fair @Illinois Department of Agriculture
Springfield, IL, US
Led strategic growth initiatives that increased annual attendance by over 63%, from to more than fairgoers in just three years, making the Illinois State Fair the fastest-growing tourist destination in the state.Oversaw record-breaking performance in key revenue areas, including all-time highs in carnival earnings, grandstand ticket sales, and total grandstand revenue.Directed the planning and execution of an 11-day event hosting hundreds of attractions, vendors, and live entertainment, while maintaining operational efficiency and guest satisfaction.Spearheaded new programming and modernization efforts to attract a new generation of visitors, positioning the Fair as a premier family-friendly destination.Championed initiatives to improve accessibility and inclusivity, implementing sensory-friendly programs and expanding offerings to reflect the diverse needs and interests of today’s fairgoers.
EDUCATION
Southern Illinois University Edwardsville
Broadcast Journalism
Lake Land College, Mattoon IL.
AA
Effingham High School
Diploma
Southern Illinois University Edwardsville
BS
SKILLS
ABOUT REBECCA CLARK
Award winning journalist with a flare for crisis communication | Event Planning | Advocate for Inclusion
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