Rebeca Lange
Creative Director @Life And Death
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WORK HISTORY
Creative Director @Life And Death
NY, US
Lead the creative vision of Life and Death Records across all visual touchpoints — from artist worlds to record campaigns, merch, and digital presence.Key Responsibilities & Achievements• Talent Booker for the Label\'s Live events• Define the artistic direction of the label’s brand and artist releases• Oversee album/EP artwork development: concept → creative brief → graphic direction → production• Lead social media creative: content systems, tone of voice, storytelling, publishing strategy• Direct photo + video campaigns, including hands-on photography and content capture• Manage end-to-end merch strategy: design direction, sourcing, timelines, campaign rollouts• Build collaborations with artists, designers, creative studios, and music culture partners• Drive creative project planning: schedules, deliverables, stakeholder alignment• Currently developing a photography-led cover series shot specifically for LD artists• Partner with artists on A/V creative and live visuals alignmentResults (impact-focused)• Delivered multi-market creative campaigns supporting global touring and streaming releases• Elevated brand cohesion across digital channels and physical merch• Increased content efficiency through standardized creative workflows and systems
EDUCATION
Art Institute of Fort Lauderdale
Fashion Design, Design
Broward College
Architecture, Architecture
Miami International University of Art and Design
Fashion Merchandising, Merchandising
The Art Institutes
Fashion Design Degree
LABASAD - Barcelona School of Arts and Design
Master's degree, Creative Direction
SKILLS
ABOUT REBECA LANGE
18 years of LVMH prestige meets the raw energy of global subculture. Currently leading Artistic Strategy at Christian Dior, my career is built on a legacy of visual excellence at Louis Vuitton and Fendi Casa. I am a \"Creative Operator\"—someone who brings corporate rigor, data-oriented structure, and high-level project management to the world of artistic vision.The Multi-Hyphenate PortfolioI thrive where luxury standards and contemporary culture collide:• Negative Club Studio: Founder & Artistic Director. Delivering 360° creative project management, styling, and social media strategy with an organized, executive lens.• Life and Death: Artistic Director & Music Curator. Leading artist identity, visual storytelling, and strategic lineup curation for international showcases.• LVMH Veteran: 18 years of mastering heritage codes, visual identity, and brand consistency at the highest global level.The MethodologyI believe that the most powerful creative work is backed by impeccable organization. Whether I am curating a music lineup or directing a luxury visual strategy, my approach is always structured, strategic, and results-driven.
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