Bradley Kritzer
Product Marketing Manager - Data Solutions @Airlines Reporting Corporation (ARC)
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WORK HISTORY
Product Marketing Manager - Data Solutions @Airlines Reporting Corporation (ARC)
FL, US
Owns GTM strategy and portfolio positioning for 30+ data solutions supporting global travel intelligence- Shape launch strategy for ML-enabled solutions, aligning technical teams with commercial goals- Coordinated Marketing efforts for ARC’s flagship payments industry forum, achieving record attendance and ROI through cross-functional execution- Lead executive advocacy and customer feedback programs that influence product direction- Deliver competitive insights and market positioning frameworks to inform growth strategy- Serve as strategic liaison across product, marketing, and sales to accelerate adoption and retention
EDUCATION
Cheverus High School
High School Diploma, General Studies
Loyola Marymount University
Bachelor’s Degree, Marketing, Graphic Design Minor
SKILLS
ABOUT BRADLEY KRITZER
I’m a marketing strategist and partner focused collaborator who believes the best way to win in B2B is to speak directly to the person holding the pen that will sign your deal. in their own language. I’ve spent my career helping complex and under the radar products get adopted, championed, and integrated enterprise wide by aligning product, sales, and marketing efforts around what actually matters to the customer.I’ve led global co-branded initiatives, launched ML-driven data solutions, and initiated partner facing programs in highly regulated spaces. Whether I’m working on getting us in the door, launching a brand new solution, or getting the best out of those around me, I bring trust, empathy, and a habit of making cross-functional work… actually work.
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