Raza Rehman
Gtm Advisory @Datatruck
Signup · Get unlimited contacts
WORK HISTORY
Gtm Advisory @Datatruck
Advising Datatruck’s leadership team on designing and executing a scalable GTM strategy across sales, CX, and marketing. Led the end-to-end buildout of their outbound motion, including SDR org structure, ICP segmentation, sequencing, and messaging frameworks.Built a cold outreach engine targeting freight brokers and fleet owners, driving a 3x increase in qualified pipeline within 60 days.Structured and deployed cross-functional CX + SEO + Content teams to improve onboarding and organic visibility.Implemented lead scoring logic and funnel KPIs, optimizing SDR handoffs and AE performance tracking.Advised on GTM ops and RevOps structure to align tech stack (HubSpot, Clay, Instantly) with sales workflows.This partnership reflects Phi Consulting’s embedded approach — we don’t just consult, we operationalize.
EDUCATION
Lahore School of Economics
Political Science and Media Studies, Politics, Public Policy and Media
ABOUT RAZA REHMAN
No warm introductions. Let’s talk business, execution, and scale.I build and operate revenue engines for technology companies where complexity, regulation, and execution quality determine outcomes.I currently serve as Head of Commercial at Phi Consulting, where I lead go to market strategy, revenue architecture, and frontline execution across FinTech, Financial Services, FreightTech, and B2B SaaS. I do not operate as an advisor. I design, hire, run, and scale systems that sell.At Phi, my mandate has been clear: build GTM systems that scale from 1 to 10, 10 to 50, and beyond without becoming personality dependent. That means disciplined outbound, clear ICPs, strong RevOps, and uncompromising performance standards. If one rep leaves, the system holds. That is real scale.We have built, hired, and operated SDRs, AEs, team leads, and managers. I have designed sales playbooks, escalation frameworks, reporting cadences, and accountability systems that survive attrition, market shifts, and leadership changes. I stay close to the front line, reviewing calls, pipelines, and performance in real time.I have led and executed live GTM programs for OTR Solutions, Shipwell, Datatruck, Mudflap, Outgo, Bobtail, and AtoB Financial (YC W21). These were not experiments. They were production revenue engines under real pressure. Several remain long term Phi clients today, which is the strongest signal of execution quality.My core operating markets include payments, fleet cards, factoring, credit, embedded finance, and freight focused SaaS. These environments punish weak execution quickly. That is where I do my best work.My philosophy is simple: revenue is a system, not persuasion. Clear ICPs, honest value propositions, disciplined activity, tight feedback loops, and data driven accountability beat charisma every time.Before Phi, I was Co Founder and Head of Business Development at Mosh Enterprises, operating across global commodity trade with partners in Asia Pacific, GCC, Europe, and Latin America. Margins, counterparties, and execution mistakes had real consequences. That experience shaped my commercial rigor early.I hold a BSc in Political Science and Media Studies, which trained me to understand incentives, negotiation dynamics, and decision making under uncertainty. These show up daily in revenue leadership.Founders work with me when they want operators, not advisors. Systems, not noise. Scale, not stories.If you are building in FinTech, FreightTech, or B2B SaaS and care about execution quality, collaboration is worth exploring.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.