Raymi Reynolds Lynch

About Raymi Reynolds Lynch

I am a bilingual (English & Spanish) E-commerce and eBay expert with over 15+ years of online selling experience. I sell products on multiple channels including Amazon, Poshmark, Grailed, Mercari, and others. My specialty is finding products that are severely undervalued and then reselling them for a profit, known as arbitrage. I use copywriting, search engine optimization, photography, and internet marketing skills to obtain the highest sales revenue and profits per each item sold.I attended the Anderson School of Management at UNM where I obtained my Bachelor\'s degree in Business Administration in 2020. With a 3.94 GPA, I excelled the finance, economics, international business, and marketing courses. I also have 10+ years of experience when it comes to the Microsoft Office software suite and 5+ years when it comes to the Adobe software suite. I have over 10+ years of online marketing experience as a business consultant for local businesses. I am half-Bolivian and bilingual speaking both English and Spanish fluently. I am a fast learner and enjoy learning and sharing information about the latest in technology, business, marketing, international business, investing, science, and giving back to the community. I am known for my creative ingenuity, with my passion being to find new and better solutions for current problems. My interests outside of work include traveling, trying new delicious foods, hiking and bicycling outdoors, skiing, watching films, reading business magazines, and learning a third language.Specialties: Entrepreneurship, Marketing, Internet Marketing, SEO, Social Media, eBay Business, Multi-Channel Retail, E-Commerce, Social Media, Distribution, International Business, Cost Cutting, Product Sourcing, Competitive Analysis, Consulting.

Experience

1. Co-founder

   Incaroyal

   Oct 2022 — Present · Santa Fe, NM, US

   Launched INCAROYAL, a sustainability-focused apparel brand in a dynamic environment, developing the company vision, brand identity, product range, and launch strategy.• Developed promotional videos, email copy, and designs, wrote marketing content, designed print and digital ads, and edited website content with web authoring tools.• Developed internal communications strategy consisting of a press release strategy, newsletter content, social media posts, website content, and marketing collateral. • Oversaw Google and Meta ad campaigns and used copywriting and design skills to create effective lead-generating ads that increased sales by 27% in 3 months. • Led local sales initiatives by launching pop-up stores at local artisan markets, holiday markets, and local events. Accepted payments using Square, POS, and Shopify Payments.

Education

• University of Wisconsin-Whitewater

  Master of Business Administration (MBA), International Business

• The University of New Mexico

  Bachelor of Business Administration - BBA, Business Administration and Management, General

Skills

• Web Marketing
• SEO
• Online Advertising
• Social Media
• E-Commerce
• Copywriting
• Web Design
• Affiliate Marketing
• Marketing
• Small Business
• New Business Development
• Competitive Analysis
• Blogging
• Online Marketing
• Public Relations
• Business Strategy
• Entrepreneurship