Ray Samman

Audience Activation Strategy Manager @Best Buy Canada

Montreal, QC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2025 — Present

Audience Activation Strategy Manager @Best Buy Canada

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CA

Recently transitioned from Digital Marketing to Audience Activation Strategy, continuing my journey at Best Buy Canada to drive deeper audience engagement and strategy.

EDUCATION

2007 — 2010

Middle East University

Bachelor, Graphic Design & Digital Media

SKILLS

Adobe IllustratorArt DirectionLayoutAdobe Creative SuiteBrochuresStrategic PlanningTypographyGraphic DesignLogo DesignPostersPhotographyIllustratorMarketingAnalytical SkillsSocial MediaAdvertisingCommunicationPhotoshopWeb Design

ABOUT RAY SAMMAN

I am a passionate Integrated Account Director with over 13 years of experience, servicing a variety of private and public sector clients across global, and regional Markets.As an Integrated Account Director, I lead group accounts that service clients from a cross-functional discipline (CS, Creative, Comms Strategy, Media, Data Sciences and Digital Media).Industry experience- Entertainment - Automotive- Government - CPG / FMCG- Beverages- Retail

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Ray Samman — Audience Activation Strategy Manager at Best Buy Canada in Montreal, QC, CA | Unifers