Ravinder Pal
Programmatic Lead Biddable Media | Digital Analyst |Branding| Performance marketing
- Role
- Programmetic Lead at Annalect India
- Location
- Faridabad, HR, IN
- LinkedIn followers
- 500 followers
About Ravinder Pal
Experienced Digital Marketing Data Analytics with a demonstrated history of working in the internet industry. Skilled in Search Engine Optimization (SEO), Microsoft Excel, App Store Optimization, Paid Marketing with Google ads, Facebook Ads and Programmatic Advertising as well as Strong marketing professional with an Engineer’s Degree focused in Computer Engineering.Experienced in increasing visibility, profitability and performance for diverse organizations ranging from SMB\'s to large reputed organizations in e-commerce, travel, IT, health, and other diversified sectors sectors. What I am doing for client Facebook Ads Manager, Google ads Manager, Webmaster, Google My Business & Google Analytics Account setup Lead Generation from Google ads, LinkedIn Ads, and Facebook Ads Website development & designing Shopping Ads & App Store eCommerce Website optimization + App Store Optimization• 2 + Years Of Experience In App Store Optimization• 4 + Years Of Experience In WEBMASTER TOOLS• 5 + Years Of Experience in GOOGLE ADWORDS• 5 + Years Of Experience in FACEBOOK ADS• 2 + Years Of Experience In SEARCH ENGINE OPTIMIZATION & LINKEDIN ADS• 2 + Years Of Experience in SOCIAL MEDIA OPTIMIZATION & VIDEO OPTIMIZATION• 3 + Years Of Experience In GOOGLE ANALYTICS Programmatic Advertising• 1 + Years of Experience in Simpli.fi• 2+ Years of Experience in Basis for Centro• 1+ Years of Experience in Tradedesk & Campaign Manager• 3+ Years in Groundtruth Ads• 2+ Years in DV360 ON-PAGE SEARCH ENGINE OPTIMIZATION - SEO• Keyword Research• Canonical Issue Optimization• Content Optimization ( Implementation of H1/H2 & Bold tags to Content )• Meta Tags Optimization ( Title, Description, Keyword & Image alt Meta Tags)• URL Optimization• Image & Hyperlink Optimization ( Alt Tags)• Sitemap Creation and Submission ( Xml, txt and html )• Google Analytics Installation• Google Webmaster• 404 Error Optimization• SEO BREADCRUMBS• STRUCTURED SNIPPETS• OPEN GRAPH Optimization• SCHEMA MAPPING• Verification (Author, Google, Bing, Alexa) • GOOGLE BUSINESS LISTINGS• WEBSITE AUDIT• AMP (ACCELERATED MOBILE PAGES OPTIMIZATION)• GOOGLE ANALYTICS GOAL AND EVENT SET UP OFF-PAGE SEO OPTIMIZATION - SEO• SEARCH ENGINE SUBMISSION• Directory Submission• Social Book Marking• Article Submission• Forum Marketing• Classifieds Posting• Press Release Submissions• Blog Posting• Video & Slide Share• PRESS RELEASE• CONTENT PROMOTION• IMAGE OPTIMIZATION
Experience
Programmetic Lead
Jan 2024 — Present · Gurugram, IN
Education
Symbiosis Centre for Distance Learning
Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services
Advanced Institute of Technology & Management, Aurangabad, Tehsil Hodal, Palwal
Engineer’s Degree, Computer Engineering
2009 — 2013
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