Ravi Shankar Keshri

About Ravi Shankar Keshri

Over 11+ years of hands-on experience across Customer Service, Client Success, and…

Experience

1. Customer Referral Manager

   greytHR

   Jul 2023 — Present

   Develop and implement a comprehensive customer referral strategy.\\\\n• Collaborate with internal stakeholders to develop referral marketing campaigns across various channels.\\\\n• Govern the lead generation team to track and measure the success of referral campaigns and optimize them for maximum impact and ROI.\\\\n• Own the ROI of the referral program and continuously optimize campaigns to improve its performance.\\\\n• Monitor customer feedback to ensure the referral program meets the needs and expectations of customers.\\\\n• Develop and manage relationships with key customers to increase referral traffic.\\\\n• Analyze and report on referral metrics, including customer acquisition cost, conversion rates, and customer lifetime value, to stakeholders.\\\\n• Provide ongoing support to customers and referrers, including answering questions, providing incentives, and addressing any issues or concerns that may arise.\\\\n• Design and build incentive programs for internal teams (Sales, CS etc ) to drive referrals.\\\\n• Identify potential referral sources within the existing customer base, as well as other networks and communities.\\\\n• Manage other teams, such as sales, marketing, and customer support, to ensure that the referral program is integrated into the overall customer experience and optimized for success.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

Education

• Sunbeam English School

  High School, Science

• United Institute Of Technology, Allahabad

  Bachelor of Technology (B.Tech.), Electronics and Communications Engineering