Ravi Kumar A.

About Ravi Kumar A.

Experienced in executing, monitoring, and optimizing performance marketing campaigns for India\'s leading OTT platform, Disney+ Hotstar, across Facebook, Google. Skilled in delivering monthly and weekly reports on key performance indicators. Constantly seeking new opportunities to enhance campaign efficiency and effectiveness. Proficient in managing high-budget campaigns (1CR +). Key campaign highlights include VIVO IPL 2021, TATA IPL 2022 (achieved targets ahead of schedule), World Cup 2021, Vikram (overachieved targets by 300%), Doctor Strange, House of the Dragon, Thor, and Asia Cup (achieved lowest cost per subscription).

Experience

1. Campaign Manager

   36 PRESENTS

   Oct 2025 — Present · Hyderabad, IN

   I am responsible for end-to-end campaign management across multiple digital platforms, ensuring seamless execution aligned with client objectives and performance goals.Key responsibilities include:Campaign trafficking and setup based on client requirements and media plansDeveloping and executing detailed media plans across digital channelsManaging and optimizing campaigns to drive efficiency, performance, and ROIExecuting campaigns across DV360, Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, CM360, and Vistar DOOHHandling IAS tag wrapping, tracking implementation, and quality assuranceMonitoring delivery, performance metrics, and pacing across platformsPreparing performance reports, insights, and optimization recommendationsCoordinating with internal teams and handling regular client calls to provide updates and strategic guidance

Education

• Geethanjali College of Engineering and Technology

  Postgraduate Degree, Marketing/Marketing Management, General