Raushan Kumar

Founder, Holistik Digital | IIT Delhi, Ex-Urban Company | Growth, Analytics & Performance Marketing

Role
Founder at Holistik Digital
Location
Gurugram, IN
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Raushan Kumar

An IIT Delhi alumnus and accomplished Growth Leader with over 14 years of hands-on experience, driving impactful outcomes across startups and global enterprises in India, UK and US; I bring a unique blend of entrepreneurial experience and strategic acumen to the table. Proficient across the entire spectrum of growth leadership, from Digital Marketing and Analytics to Product-Led Growth and Consumer Insights; I\'ve consistently leveraged product mindset, data-driven strategies and unified marketing communication to shape remarkable results. As the Founder & CEO of Holistik Digital, I successfully built and led a scalable team of 15+ professionals including performance marketers, designers, data analysts and developers, catalyzing 5-50x growth for multiple startup clients simultaneously across different stages of their journey (0-1, 1-10x and 10-100x). My proven track records earlier in leadership positions at India’s two leading startups (Urban Company and Revv) showcase my ability to thrive in fast-paced and dynamic environments. Let\'s connect and explore how I can contribute to your startup growth journey!

Experience

  1. Founder

    Holistik Digital

    Jan 2019 — Present · Gurgaon, IN

    Partnering with startups to understand and solve their growth problems through performance marketing, communication, analytics, consumer insights, product marketing, CRO (conversion rate optimization through landing pages, app store listings and apps), lead quality analysis etc.• Worked with 25+ startups across industries like FinTech, EdTech, SME-Tech, e-commerce/D2C and Marketplaces to grow them by 5-50x within 1-4 years• Grew simsim from 0 to ₹300+ cr ARR which got acquired by Google within two years; and Monster Jobs by 3x at 25% lower CAC within 3 months• Built a scalable delivery team of 15+ members from top-tier institutes including IITs/IIMs and robust training modules & processes to drive the growth of 8-10 startups at a time

Education

  • IIT Delhi

    B.Tech., Mechanical Engineering, 8.8/10

    2005 — 2009

  • Chinmaya Vidyalaya, Bokaro Steel City

    Class 12th

    2003 — 2005

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Raushan Kumar — Founder at Holistik Digital in Gurugram, IN | Unifers