Raul Amieva

Channel Marketing Coordinator @Motorola Mobility (a Lenovo Company)

MX

Focus: Retail Media | Digital Strategy | Key Account Growth• Led the digital growth strategy for a key retail partner, achieving +98% unit and +74% revenue growth in eCommerce (H1 2025), with premium models growing +95% in units and +79% in value• Delivered +37% total unit growth and +47% revenue growth across the account, with premium segments posting +116% unit and +102% value growth; supported by a +9% uplift in physical retail average ticket.• Developed and executed 360° strategies—NPIs, co-branded campaigns, in-store activations, and digital media—to enhance brand association, visibility, and conversion across both digital and physical channels.• Oversaw full campaign lifecycle from planning to analytics, aligning sell-out execution with premium positioning and retailer dynamics.