Raul Barnica
Senior Management Consultant @Optima Group Inc A Wholesale Meat Company
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WORK HISTORY
Senior Management Consultant @Optima Group Inc A Wholesale Meat Company
Phoenix, AZ, US
Led market strategy for Latin American, Asian, and Halal markets, increasing client retention by 30%.Directed distribution of beef, pork, seafood, grains, oils, and Coca-Cola products; cut logistics costs by 18% via route optimization and carrier consolidation.Advised restaurants on optimal cuts, USDA grades, and culinary use — improving quality while reducing food costs up to 18%.Achieved 12–15% procurement savings through supplier negotiation and alternative sourcing.Secured $2.3M+ in new B2B contracts with supermarkets, processors, and ethnic retailers.Trained sales teams on KPIs, CRM (SAP/Salesforce), and customer service excellence.Conducted competitive analysis to strengthen positioning in multicultural corridors.
ABOUT RAUL BARNICA
I am a Senior Executive in Sales and Market Expansion with over 15 years driving double-…
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