Ratul Dasgupta
Lead - Marketing (Platform Solutions) at Tata Consultancy Services with expertise in Product Marketing | B2B | Content | Email | Social Media Marketing | Go-To-Market Strategy | GEN AI Certified
- Role
- Marketing Lead (Platform Solutions) at Tata Consultancy Services
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ratul Dasgupta
Marketing professional with 11+ years of experience in driving brand awareness, customer…
Experience
Marketing Lead (Platform Solutions)
Jun 2022 — Present · IN
Spearheaded the global marketing strategy for an ITOM, ITSM, APM and Observability platform, driving pipeline growth and enterprise engagement through integrated campaigns, ABM strategies, and AI-driven personalization to boost customer experience, conversion rates, and deal velocity. Developed thought leadership content, including whitepapers and case studies, to position TCS as an industry leader while securing positive analyst coverage in benchmark reports. Led cross-functional collaboration with sales, product, and digital teams to align messaging and maximize campaign effectiveness across global markets.
Education
ITM Group of Institutions
Master of Business Administration (MBA)
2013 — 2015
ESSCA Ecole de management
Master of Business Administration (MBA)
2014 — 2014
C.S.K.M Public School
Class X
1997 — 2003
Institute of management study
Bachelor of Business Administration (B.B.A.)
2007 — 2010
Essca Business School, Budapest, Hungary
Master of Business Administration (MBA)
2014 — 2014
Central Model School Barrackpore
Class XII
2005 — 2007
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