Ratnesh Sharma

Sales & Distribution Execution Expert | Ex Coca-Cola, Vodafone, AkzoNobel, Hindware | Now @ Cargill Foods | FMCG | GT/MT Expert | 18 Yrs Experience

Role
Senior Sales Associate at Cargill
Location
Jaipur, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Ratnesh Sharma

Honest | Humble | Hungry Sales & Marketing Professional | FMCG | Telecom | Paints |…

Experience

  1. Senior Sales Associate

    Cargill

    Dec 2023 — Present · Jaipur, IN

    Senior Sales Associate | Cargill Foods India Pvt. Ltd.| Jaipur, Rajasthan Key Responsibilities & Achievements: Team Building & Leadership:Built and developed a high-performing team of 6 Sales Representatives (SRs), equipping them for next-level readiness. Successfully exceeded volume targets with a focused strategy on retail expansion and increasing per outlet billing. Urban & Rural Distribution Management:Drove incremental volumes by integrating urban wholesale networks and optimizing rural distribution via “ship-to-code” models- ensuring both width and depth in product penetration. Revenue Ownership:Managing a consistent average annual revenue of ₹140 Crores, anchored by a strong network of 42 direct channel partners across the territory. Scheme Communication & Integration:Customized and deployed trade schemes aligned with local market dynamics and competition matrix, especially tailored for the edible oil segment. Real-Time Trade Inputs:Provided real-time stock and liquidity insights at the distributor level to drive timely decision-making and efficient secondary sales execution. Market Storming, Product Launches & New Distributor Onboarding:Spearheaded aggressive market storming activities for new launches, distributor appointments, and retail/consumer activations to build sustained market traction. HORECA Expansion:Strategically added premium HORECA outlets to the channel mix, creating long-term revenue streams and consistent annual business growth. Competition Intelligence:Regularly tracked competitor pricing and trade strategies to craft agile, stock-aligned secondary sales plans- critical in the fast-moving commodities market.

Education

  • KAMLA NEHRU PHYSICAL & SOCIAL SCIENCES SANSTHAN, SULTANPUR

    B.com, Commerce

    1998 — 2001

  • HAL School Korwa

    Intermediate, Commerce

    1997 — 1998

  • Madan Mohan Malaviya University of Technology

    MBA, Marketing and Finance

    2001 — 2003

Skills

  • Marketing Communications
  • Sales Management
  • Channel Management
  • Telecommunications
  • Marketing
  • Fmcg
  • Team Management
  • Key Account Management
  • Competitive Analysis
  • Vendor Management
  • Strategy
  • Market Research
  • Channel Partners
  • Advertising
  • Sales
  • Sales Operations
  • Management
  • Market Analysis
  • Product Marketing
  • Project Planning
  • Product Launch
  • Budgets
  • Retail
  • Lead Generation
  • Product Management
  • Business Development
  • New Business Development
  • Crm
  • Vas
  • Distributed Team Management
  • Channel Sales
  • Marketing Management
  • Product Development
  • Direct Sales
  • Brand Management
  • Customer Lifecycle Management
  • Market Planning
  • Segmentation
  • Marketing Strategy
  • Mobile Devices

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Ratnesh Sharma — Senior Sales Associate at Cargill in Jaipur, IN | Unifers