Rassik F.
Director of Performance Marketing | Driving Growth Through SEO, Paid Media, and Quick Commerce | 14.2x ROAS | Scaling D2C Brands
- Role
- Director of Performance Marketing at Just Lil Things
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Rassik F.
I have worked immensely with start-ups and funded companies alike and strongly believe in…
Experience
Director of Performance Marketing
Dec 2022 — Present · Bengaluru, IN
Spearheading the overall Performance Marketing strategy, driving growth through SEO, Meta Ads, Google Ads, and advanced remarketing campaigns.Built and scaled comprehensive digital marketing funnels from the ground up, focusing on high ROI and sustainable customer acquisition.Managing and optimizing Quick Commerce advertising across platforms like Blinkit, Instamart, and Zepto to boost visibility and sales.Leveraging data-driven insights to enhance campaign performance, reduce acquisition costs, and maximize revenue.Successfully developed end-to-end paid media strategies, ensuring seamless execution across channels for measurable business impact.
Education
Aalim Muhammed Salegh College of Engineering
Master of Business Administration (M.B.A.)
2006 — 2008
Kongunadu Arts and Science
Bachelor’s Degree
2003 — 2006
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