Rashmi Prakash
Results-Driven Digital Marketing Manager | Elevating Brand Visibility & Lead Generation | SEO, SEM, Marketing Automation
- Role
- Digital Marketing Manager at Reloy
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Rashmi Prakash
Accomplished Digital Marketing Manager with over 5 years of experience, demonstrating a proven track record in elevating brand visibility, increasing website traffic, and pioneering automated communication strategies for lead generation.
Experience
Digital Marketing Manager
Aug 2022 — Present · Bengaluru, IN
Developed and executed lead generation strategies, increasing qualified leads.• Orchestrated SEO strategies, improving organic search rankings and visibility.• Managed SEM campaigns, optimizing for enhanced paid search performance.• Implemented targeted email marketing campaigns, driving engagement and nurturing leads.• Successfully executed Google Ads campaigns, maximizing ROI.• Designed and managed targeted LinkedIn Ads campaigns.• Implemented effective Facebook and Instagram Ads strategies.• Used Google Analytics to track and analyze campaign success.• Leveraged Google Analytics insights to refine campaign strategies.• Implemented and optimized WebEngage for automated communication, enhancing customer engagement.• Proficiently managed CRM tools (Leadsquared, Mailmodo, Zapier), streamlining lead management.• Introduced automated workflows, improving lead conversion rates.
Education
BGS institute of technology
Engineer's Degree, Electronics and Communications Engineering
2013 — 2017
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