Rashmie Awasthi

About Rashmie Awasthi

With 15+ years of experience across Sales Operations, Revenue Operations, and Business Performance Analytics in the IT and enterprise sector, I’ve built my career around helping leadership teams see clearly, decide faster, and execute with confidence. My work focuses on translating complex sales data into meaningful insights that directly influence revenue growth, productivity, and governance.In my current role as Senior Manager – Sales & Revenue Operations at HCL Technologies, I manage sales performance reporting and strategic initiatives for senior leadership. I oversee KPI frameworks covering pipeline, order booking, win–loss trends, and service-line performance, while enabling leadership visibility through automated Power BI dashboards. A notable outcome includes contributing to a revised payout methodology that resulted in $68K in annual cost savings, alongside improving CRM usage through Microsoft Dynamics CRM for better forecasting and accountability.over the years, my journey across HCL Technologies, Wipro, and AB InBev has allowed me to work closely with leadership teams on target setting, account planning, large-deal governance, and performance reviews. I’ve supported sales organizations by identifying service penetration gaps in key accounts, developing account-level heatmaps, and enabling data-backed decision forums for CXOs and SBU heads.Key Highlights – Technical & Industry ExpertiseSales & Revenue Operations: Sales performance reporting, target setting, deal governanceSales Analytics & BI: Power BI dashboards, executive reporting, performance analyticsCRM Platforms: Microsoft Dynamics CRM optimization and adoptionKPI & Performance Management: KPI definition, tracking, productivity measurementBusiness & Sales Strategy: Account planning, service-line analysis, revenue insightsProjectsEmployee Satisfaction Assessment (Project Lead): Led survey analysis and presented actionable recommendations to senior management to improve engagement and morale.I’m always interested in connecting with leaders and teams focused on strengthening Sales and Revenue Operations through insight-led decision-making and disciplined execution. Let’s connect.

Experience

1. Senior Manager- Sales Strategy & Revenue Operations

   HCLTech

   Sep 2022 — Present

   Managing enterprise sales performance analytics, KPI governance, and executive reporting within a global IT organization, enabling informed decision-making through Power BI, CRM intelligence, and structured sales performance measurement.Focusing on sales effectiveness, large deal governance, account planning, and performance visibility for senior leadership, translating pipeline, order booking, and service-line data into actionable insights supporting revenue growth and productivity improvementAchievements:Enabled leadership visibility by automating recurring sales performance reporting using Power BI, improving data access across pipeline, win–loss, order booking, and sales activity metrics.Built account-level heatmaps highlighting service penetration gaps in large accounts, supporting targeted sales actions and improved wallet share discussions.Established KPI frameworks for sales teams and tracked performance against annual and monthly targets, improving clarity on productivity and goal alignment.Supported large deal governance reviews, enabling risk visibility and alignment with organizational benchmarks.

Education

• Presidency Business School

  MBA, Marketing

  2008 — 2010

• Ramaiah College Of Arts, Science and Commerce

  Bachelor's degree, Biotechnology

  2005 — 2008

• Ramaiah College Of Arts, Science and Commerce

  PUC, PCMB

  2003 — 2005

• KV Hebbal, Bangalore

  Schooling

  2001 — 2003