Rashmica Rajendhran

About Rashmica Rajendhran

Data-driven marketer with over 9+ years of experience in Marketing & Demand Generation with various tech startups. A stickler for numbers and deadlines. Demonstrated ability to identify and capitalize on market opportunities, and develop strategies that increase brand adoption, competitive edge, and better ROI. Growth marketing, Conversion rate optimization, User behavior analysis, and everything marketing thrills me. Please feel free to DM or shoot me an email at r••••••••@gmail.com, if you think we can work together.

Experience

1. Marketing Manager

   Kissflow

   Oct 2024 — Present · Chennai, IN

   Leads Global Inbound and Regional Marketing strategies across the APAC region.

Education

• MNM Jain Engineering College

  Bachelor’s Degree, Electronics and Communications Engineering

  2009 — 2013

• Rosary Matriculation Higher Secondary School

  High School, Computer Science

  1997 — 2009

• Great Lakes Institute of Management

  Post Graduate Diploma in Management, Marketing

  2014 — 2016

Skills

• Amos
• Sales
• Email Marketing
• Display Advertising
• Marketing
• Precision Marketing
• Strategic Marketing
• Campaign Management
• Erp Implementations
• Tableau
• Consumer Marketing
• Team Management
• Pay Per Click (Ppc)
• Six Sigma
• Market Research
• Content Marketing
• Online Campaign Management
• Multi-Channel Campaign Management
• Marketing Communications
• Mobile Marketing
• Target Marketing
• Web Analytics
• Online Traffic
• Paid Search Strategy
• Marketing Strategy
• Media Planning
• Service Marketing
• Digital Media
• Search Engine Marketing (Sem)
• Business Analytics
• Consumer Behaviour
• Social Media Marketing
• Direct Mail Campaigns
• E-Commerce
• Spss
• Paid Search Campaigns
• Retail Banking
• Search Engine Optimization (SEO)
• Sales Management
• Affiliate Marketing