Rashmi Soni
Result-Driven Digital Marketing Executive with Years of Expertise | Maximizing Online Visibility & Improving Brand Awareness
- Role
- Search Engine Optimization Specialist at Fenesta Windows
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Rashmi Soni
Greetings! I\'m Rashmi, a computer science postgraduate who discovered a love for digital…
Experience
Search Engine Optimization Specialist
Apr 2024 — Present · Gurugram, IN
Achieved 100% hyperlocal onboarding of 300+ dealers, expanding showroom presence and ensuring NAP consistency.• Grew organic website traffic by 35% YoY; increased organic contribution to total traffic from 19% to 30%.• Spearheaded Affiliate onboarding, performance tracking, and lead generation strategy improvements.• Conducted weekly SEO audits with vendors leading to actionable improvements and higher SERP rankings.• Seamlessly migrated SEO agency without loss of rankings, preserving SEO integrity during transition.• Onboarded and deployed Konnect Insights as CXM tool for sentiment analysis and competition tracking dashboards.• Streamlined cross-functional coordination with Connect Centre, sales teams, and dealers.• Developed monthly marketing newsletters and weekly reports to drive stakeholder engagement and alignment.
Education
Hindu College of Engineering
B.tech, CSE
2015 — 2021
Kendriya Vidyalaya
10th
2013
Hindu College of Engineering
Master of Technology, Computer Engineering
2023
Hindu College of Engineering
Bachelor of Technology, Computer Engineering
2019
Kendriya Vidyalaya
12th
2015
Hindu College of Engineering
M.Tech, Computer Science
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