Rashmi Nath

About Rashmi Nath

Many organizations struggle with translating data and digital investments into succesful Go to Market execution. My specialty is unifying technology, insights and sales and marketing strategy into scaled operational excellence and sustained growth by applying principles of systems thinking. With over 15+ years of experience with this work in both large enterprise and incubation mode settings, I have led B2B and partner GTM transformation for hardware and SaaS, breaking down silos across organizations, systems and data to achieve seamless execution. I apply the same systems thinking approach to increase women’s representation in tech leadership by focusing on mentorship to improve the entire pipeline from K-12 to college and early career. Always interested to hear what\'s new in your garden and how to better my serve in tennis!Specialties: Leadership, Program Management, Product Management, Go-To-Customer Solutions, Digital Transformation and Acceleration, SaaS and AI strategy, Marketing Automation, Sales Enablement and Automation, Program Management, Product Management, Privacy, Security and Digital Governance, Customer Experience, Personalization, Data Analytics and Insights, Enterprise Architecture, Vendor Management, Business AnalyticsTechnology EnvironmentMarketing Technologies: Google Ad Cloud | Adobe Experience Cloud | Oracle Marketing Cloud | Adobe Analytics | Power BI | Enterprise Data Lake | One Trust | Acrolynx | Siteimprove | Informatica | Dunn and Bradstreet | Leadspace | Synaptica | Tealium | cvent | Brightcove | Coveo | Sprinklr | SDL | Proprietary AI Models Sales Technologies: Salesforce | Seismic | Proprietary AI models | Xvoyant | Groove | sDocs | Sales Navigator | Einstein Analytics | SQL Database | Data Warehouse | Power BI | Tableau

Experience

1. Director of Marketing Technology

   F5

   Sep 2025 — Present

Education

• University of Mumbai

  Bachelors, Electronics Engineering

• MIT Professional Education

  Organizational Leadership

• Oregon State University

  Masters, Computer Science

Skills

• Analytics
• Agile Project Management
• Product Management
• Testing
• Databases
• Software Project Management
• Software Quality Assurance
• Software Development
• Scrum
• Software Design
• Cross-Functional Team Leadership
• Web Analytics
• Web Applications
• Leadership
• N-Tier
• Sql
• Sdlc
• Solution Architecture
• Program Management
• Project Management
• Technical Leadership
• Strategy
• E-Commerce
• Software as a Service (Saas)
• Agile Methodologies
• Digital Marketing
• Management
• Vendor Management
• Requirements Analysis
• Saas
• Integration
• Enterprise Software